New Mobile App Tool Improves Your SEO

In the beginning, search engine optimization focused solely on indexing of your website. Now your website, social media and mobile apps are just as important when calculating your organic search listings. Now from the convenience of your mobile device, you can monitor your app’s search engine rankings. You can also keep an eye on your competitor’s app activity too. App Store Optimization is the new SEO tool. Thanks to CIA Mike for the tip.

Do you know how your mobile app is impacting your organic search engine rankings?
Tech Crunch App Store Optimization Story

Are You Improving Your Online Shopping Experience?

This last holiday season showed significant increases across the board for most retailers (stats below). In my experience, simple tweaks in your ecommerce application can lead to dramatic sales increases.

For example, one year I added a help icon when hovered would display text why this question is being asked. The question was a traditionally indexed as high drop-off, but after adding the help icon consumer confidence was improved moving them through the cart. What type of optimization are your doing for your ecommerce solutions?

Best Buy On SEO

How do you build your company’s brand and garner high search rankings? You build a knowledge center and give your customers answers to their questions.

Best Buy has created an excellent resource to guide you through questions about that electric gadget you just bought. Best Buy On has in-depth articles and videos describing how to use or hookup certain features on your recent purchase.

If your company is searching for a way to connect to your customers and be rich in online content, then follow Best Buy’s example.

http://www.bestbuyon.com/